Egbule A. C. Solomon,
DR. Edward G. Eromafuru,
Omofuwa Shedrach
Department of Business Administration Delta State University, Abraka, (soky4real@gmail.com)
Abstract
The general objective of the study is to assess the effect of personality traits on employee's creativity in selected brewery industry in Nigeria. The study adopted survey research design method. The sampling frame for the study was created from management staff of six (6) selected Brewery companies listed in the Nigerian Stock Exchange. The sample size of 210 management staff of the six (6) brewery companies was utilized. Multiple regressions were employed as the analytical tool to test the hypotheses. The result shows that there is significant positive relationship between extraversion and employee's creativity (= .192, P= 0.000), significant positive relationship between conscientiousness and employee's creativity (= .219, P = 0.001) and significant positive relationship between agreeableness and employee's creativity (= .152, P= 0.026). In conclusion the personality trait of conscientiousness proves to be the highest predictor of employee's creativity and it is associated with trait adjectives such as dependable, organized, reliable, ambitious, and hardworking. The trait characterizes a person who is achievement oriented, very dependable, and orderly, self-discipline who would like to be unambiguous and rule regulated. Again they are achievement oriented, careful, hardworking, organized and responsible. The study recommended that human resource managers and organizational heads should ensure employees in the labour market -possessing the personality traits of conscientiousness are sort for and employed so as to bring creative to play and improve the performance of Breweries.Keywords: Personality Traits, Employee's Creativity, Extraversion, Conscientiousness, Agreeableness