Women micro-entrepreneurs contribute largely to the economic development and growth of their households and the entire society. Yet women micro entrepreneurs are faced with some cultural constraints which limit their effective participation in micro entrepreneurship. Consequently, this study examined cultural challenges confronting women involvement in micro-enterprises in North-West Senatorial District, Benue State, Nigeria. The study used cross sectional research design with Zone B Area of Benue state as the study area. The population of the study was women who are into micro-enterprises. The Cochran formula for selecting samples was used to select 660 respondents for the study. Multistage sampling procedure was adopted where cluster, proportional and simple random sampling were utilized. The quantitative (structured questionnaire) and qualitative (key informant interview) were used for data collection. Findings of the study revealed that tailoring activities, fish retaliating, retailing of provisions, raising small scale poultry, events decoration, soap making, fixing of nails and make-up, vegetable and fruits retailing, selling clothes, hair salons, production of beverages, bottle and sachet water retailing, shampoo production, popcorn producing, fire wood selling, charcoal selling, producers/sellers of local beverages and retailing soft drinks were the major micro-entrepreneurial activities engaged in by women in the study area.

The study concluded that, cultural practices and make sure that the culture favours women’s participation in micro-enterprises in Benue State. The study recommended engagement with traditional rulers (Tiv Traditional Council) to publicly endorse women’s entrepreneurship as a tool for household stabilityrather than a challenge to tradition,it reduces social stigma.This can help mitigate cultural constraints related to permission to travel for supplies or manage finances.